Quality Italian
New York, NY
A staple in Midtown Manhattan, Quality Italian is a modern take on the Italian-American steakhouse. It celebrates our nostalgia for a time gone by with vintage photographs, colorized in QI's signature red, and a classic typographic system. The bold pattern brings in a splash of modernity, alluding to the farfalle pasta—one of my personal favorites.
Brand Identity, Print Collateral, Brand Guidelines
Role
Lead Designer
Lead Designer
Collaborators
Travis Schnupp, Art Director
Mike Dereix, Senior Designer
Travis Schnupp, Art Director
Mike Dereix, Senior Designer
Firm
Brand Bureau | 2020
Brand Bureau | 2020